I first saw the Indiana Jones movies as a high school student. Seeing Harrison Ford in the Indy movies was a refreshing change from his Han Solo character of the then Star Wars trilogy. Of course the formula was similar. As the www.ihatestarwars.com once had it in 1999 (when the prequels came out,one by one), Indiana Jones is nothing but Han Solo battling Nazis. (BTW, the ihatestarwars site has been off the web) Indiana Jones was a "tenured professor of archaeology". The prof had a PhD and can have all that adventures in exotic digs. That would attract UP Diliman campus brats (our parents were academics with PhDs) to consider having a career in academe. But in reality academe is a tad more boring. UP has an archaeological studies programme and I haven't known its director Victor Paz wearing a fedora! Of course the original three movies 20 years ago were more fun. We were "cold war kids who were hard to kill" as Billy Joel sang about and the "Lost Ark...
"It is surely harmful to souls to make it a heresy to believe what is proved" - Galileo